Posts Tagged ‘marketing’
What is Brand Strength and Why It Is Important?
Submitted by Nina Tucker, President of Noesis Marketing. When a brand is considered strong, the name is well-known, the products sell easily at desired prices, and customers choose it regularly over other brands.
Read MoreHow To Sell Pepsi to Coke Customers
Submitted by Gene Sower of Samson Media. Check out this powerful method of reaching new clients & customers where they already shop. Target consumer behavior and show hyper-relevant online ads based on the location of the user.
Read MoreYour Business Website Needs to Do More Than Look Good
There are many factors that create a good functional website. Your website’s point is to showcase to prospects that you are the best company for them and how you either solve their problems or enhance their life with your product or service. When creating your business website, you need an open-source content management system (CMS), clear and concise messaging, and an easy to navigate website.
Read MoreMarketing Your Business After Covid – 5 Free Things You Can Do Now
If you are a business owner that has persevered through the hot mess called 2020 so far, I know you are watching those hard-earned dollars even more closely than before – and rightfully so. BUT, how are you supposed to market your business with a limited budget? Luckily living in the digital age, there are some digital marketing techniques you can invest your time into to help you grow your business locally:
Read MoreMarketing is All About Generating and Nurturing Leads
If your business is not doing some level of lead generation marketing, you are missing out on opportunities to grow your business. All businesses need customers to grow. To do this, they need to market to potential customers to gain their attention. This is where lead generation marketing comes into play.
Read MoreStop the War Between Sales and Marketing
When Sales and Marketing departments work in silos, it is detrimental to your bottom line. Apply these practices to insure goals are met.
Read More