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Give Sales What They Want

Literally everything a Marketing department does is intended to facilitate sales. Therefore, the goal of any marketing department is to work towards setting up the sales team for success: generating brand awareness and inquiries, motivating high potential leads, and nurturing prospects until they are ready buy.

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Challenges of Living with Diabetes

Living with diabetes can be a struggle to say the least. There’s the increasing stigmatization of having diabetes. Feelings of guilt or shame can lead to anxiety or even depression about having diabetes. Some people, despite well-meaning intentions, are quick to judge and state the obvious: stop drinking soda. Don’t eat fast food. Reduce your sugar intake.

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When You Can’t Get Away

We understand that sometimes jet-setting across the globe for a relaxing getaway just isn’t possible in the moment when you own a small business. But that doesn’t mean you let the sun shine on without you. Here are some great ways that you can put your non-vacation vacation time to good use.

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Why You Need Security Awareness Training

Cybersecurity Training

Recent estimates peg the percentage of human-caused data breaches between 40% and 60%. Workers’ costly transgressions run the gamut, from clicking on an enticing but malicious email link to the negligent or careless mishandling of sensitive data and logins.

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2 Easy Hacks for Lowering Blood Sugar

Living with diabetes isn’t a life sentence. In fact, it is possible to reverse diabetes. Sure, it’s going to take a lifestyle adjustment, including getting regular exercise and diet modification. But with these 2 easy hacks, you’ll be on your way to managing your diabetes.

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Top 10 Business Mistakes to Avoid

Business mistakes to avoid

Running your own business is a whirlwind of triumphs and setbacks, successes and mistakes. And that’s OK – for as you know, mistakes are the best ways to learn.

But why put yourself through the wringer when you can learn from others? Here is our top ten list of common mistakes we’ve seen business owners make, and how you can avoid them.

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