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Lead Generation is Accessible Using These Marketing Practices
When people hear the phrase “lead generation,” it may seem nebulous or something out of their reach. However, there are straight forward ways to generate leads through marketing to grow their business.
Read MoreTake Advantage of Gift Tax Exclusion Rules
As we head toward the gift-giving season, you may be considering giving gifts of cash or securities to your loved ones. Taxpayers can transfer substantial amounts free of gift taxes to their children and others each year through the use of the annual federal gift tax exclusion.
Read MoreThe Difference Between Website Security And SSL
A website with an SSL certificate is not necessarily a “secure” website either. SSL encrypts the data sent between the visitor and web server but does not actually protect the website itself from hackers. There is more to it and website owners need to understand this if they want a truly secure website.
Read MoreDelegation Will Set You Free
We can’t stress this enough: You can’t do it alone. If you’re uneasy about letting go, it’s OK. Just chip away little by little until you’ve built that confidence. And if you need to get through a couple of assistants until you find the right one, that’s OK, too. This is a working relationship for the both of you and should be mutually beneficial.
Read More3 Top Phishing Scams and How to Catch Them
Employees continue to be the weakest link in your cybersecurity defenses. Knowing what to look for, and then imparting that knowledge through regular training, is an effective way to reduce employee-driven risk.
Read MoreThe next estimated tax deadline is September 16: Do you have to make a payment?
If you’re self-employed and don’t have withholding from paychecks, you probably have to make estimated tax payments. These payments must be sent to the IRS on a quarterly basis. The third 2019 estimated tax payment deadline for individuals is Monday, September 16. Even if you do have some withholding from paychecks or payments you receive, you may still have to make estimated payments if you receive other types of income such as Social Security, prizes, rent, interest, and dividends.
Read MoreGive Sales What They Want
Literally everything a Marketing department does is intended to facilitate sales. Therefore, the goal of any marketing department is to work towards setting up the sales team for success: generating brand awareness and inquiries, motivating high potential leads, and nurturing prospects until they are ready buy.
Read MoreChallenges of Living with Diabetes
Living with diabetes can be a struggle to say the least. There’s the increasing stigmatization of having diabetes. Feelings of guilt or shame can lead to anxiety or even depression about having diabetes. Some people, despite well-meaning intentions, are quick to judge and state the obvious: stop drinking soda. Don’t eat fast food. Reduce your sugar intake.
Read MoreWhen You Can’t Get Away
We understand that sometimes jet-setting across the globe for a relaxing getaway just isn’t possible in the moment when you own a small business. But that doesn’t mean you let the sun shine on without you. Here are some great ways that you can put your non-vacation vacation time to good use.
Read MoreWhy You Need Security Awareness Training
Recent estimates peg the percentage of human-caused data breaches between 40% and 60%. Workers’ costly transgressions run the gamut, from clicking on an enticing but malicious email link to the negligent or careless mishandling of sensitive data and logins.
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